Category: Design

  • Can I Use Adobe Fonts on PowerPoint?

    The short answer: Yes, as long as you have the font files.If you’ve seen our short write-up on how you can install and use new fonts on your computer, you should have a general understanding of how this can be done.Just like GoogleFonts, you can access AdobeFonts on their website. Of course, the simplest way…

  • Subscription-Based Graphic Design: Is It the New Way to Create?

    Subscription-Based Graphic Design: Is It the New Way to Create?

    Traditionally, businesses have hired freelancers or design agencies on a project-by-project basis to create these materials. However, subscription-based graphic design is becoming increasingly popular as an alternative way to access design services. But is it the right choice for your business?

  • The Importance of Brand Identity for Startups

    The Importance of Brand Identity for Startups

    As a startup founder, you may have many things on your plate, but one crucial aspect that should not be overlooked is building a strong brand identity. Your brand identity is what sets you apart from your competitors and communicates your values, mission, and vision to your target audience.

  • The Art of Creative Compromise: How Unrealized Campaign Potential Can Be Turned into Success

    The Art of Creative Compromise: How Unrealized Campaign Potential Can Be Turned into Success

    Creativity and compromise might seem like two opposite ideas that cannot coexist, but in the world of marketing, they can work together to achieve great results. Sometimes, campaigns that have great potential do not live up to expectations because of various constraints. In this blog, we will discuss the concept of creative compromise and how…

  • Mastering Graphic Design: Tips for Non-Designers to Get Smart Fast

    Mastering Graphic Design: Tips for Non-Designers to Get Smart Fast

    Welcome to the digital age, where visuals rule the online world. From eye-catching social media posts to professionally designed websites, graphic design has become an essential element of effective communication. But what if you’re not a design expert? Don’t worry, you’re not alone. Many non-designers struggle with understanding the intricacies of graphic design and creating…

  • The Important of Design Empathy for Business Success

    The Important of Design Empathy for Business Success

    Design empathy is the ability to understand and share the feelings of others, particularly in the context of design and user experience. It involves the ability to see things from the perspective of the user and to create designs that meet their needs, goals, and preferences.

  • Using Negative Space in Your Designs: Tips & Best Practices

    Using Negative Space in Your Designs: Tips & Best Practices

    Negative space, also known as white space, is a crucial element of design that is often overlooked or undervalued. It refers to the area around and between the elements of a design, such as text, images, and graphics. While positive space is occupied by these design elements, negative space is the empty space that surrounds…

  • Mastering the Art of Display Advertising: Creating Eye-catching Ads that Drive Results

    Mastering the Art of Display Advertising: Creating Eye-catching Ads that Drive Results

    Display advertising is a form of online advertising that uses graphics and images to promote a product or service. It is a popular and effective way for businesses of all sizes to reach a large and engaged audience. According to a report by GroupM, global ad spending is expected to reach $808.1 billion by 2023,…

  • 5 Creative Sticker Design Ideas to Boost Your Brand Awareness

    5 Creative Sticker Design Ideas to Boost Your Brand Awareness

    Stickers have become increasingly popular over the years due to their affordability and versatility. They can be used for a wide range of purposes, such as branding, promotion, decoration, and personal expression. Stickers have also become a highly sought-after item among collectors and enthusiasts. With the rise of social media, stickers have taken on a…

  • 5 Design Principles to Take Your Canva Designs to The Next Level

    5 Design Principles to Take Your Canva Designs to The Next Level

    Designing graphics can be a daunting task, especially for those who have no prior experience in design. But with the help of Canva, a user-friendly graphic design tool, anyone can create stunning designs that look professional. It’s essential to keep some basic design principles in mind to create visually appealing and effective designs. In this…