Category: Design
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Graphic Design Essentials for Every Business
A crucial component of modern organizations is graphic design. It requires producing visual content for a range of uses, including web design, marketing, and branding. Effective graphic design enables businesses to clearly and cogently convey their message and values to their target audience.
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Designing for Success: A 6-Step Guide to Improving Quality
Design quality is a crucial aspect of any product or service, as it can greatly impact user satisfaction and overall success. The design of a product or service is often the first thing that users will notice, and it can greatly influence their perception of the brand.
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Visual Metaphors: What are They and How You Can Use Them to Elevate Your Business
In today’s world, with an abundance of information available, it has become increasingly challenging to capture the attention of users. Businesses need to create content that is engaging, impactful, and memorable. One effective way of achieving this is by leveraging visual metaphors. Visual metaphors have been used for centuries to convey complex ideas and emotions…
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8 Brochure Design Rules Brands Need to Know
Brochures are a tried-and-tested marketing tool that brands use to promote their products or services. They are versatile, cost-effective, and easy to distribute. However, designing a brochure that catches the attention of your target audience can be challenging. In this blog, we will discuss eight brochure design rules that brands need to know to create…
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The Use of AI & Design Thinking
Artificial intelligence is becoming an integral part of our daily lives and it’s no exception with the world of design. As companies work towards combining AI with design thinking, new design concepts are expected to help with improved customer perspectives. How can businesses leverage AI with design thinking today?
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Illustrations vs Graphic Design: What’s the Differences?
Starting a business can be a challenging and exciting journey. One of the most important aspects of starting a business is creating a strong brand identity that sets you apart from your competitors. This is where graphic design and illustrations come into play. These mediums can be used to create eye-catching designs that help your…
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Maximizing the Impact of Screenshots in Presentations
Visual aids are an essential element of any successful presentation. They help to break up text-heavy slides, make complex information more digestible, and add a visual element to the overall experience. One powerful type of visual aid that is often overlooked is the screenshot.
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How to Design for the Millennial Generation Effectively to Get Results
Nothing in life ever stays the same, we know. What we take for granted today will begone tomorrow. As we go through lives’ ebbs and flows, one generation will be replaced by another. The way we work and interact have also changed with the times. Whatever used to work in the past may not necessarily…
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How Design Affects Buyer Decisions
Design psychology is the study of how design elements, such as color, shape, and layout, affect human behavior and emotions. This field of psychology is closely related to consumer behavior, as it aims to understand how design choices influence the way we perceive and interact with products and brands.
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Unleashing the Power of Visual Identity: Tips and Tricks for Building a Strong and Recognizable Brand
Visual identity is an essential aspect of any business, as it is the face of your brand. A well-designed visual identity can help your brand stand out in a crowded market, communicate your message effectively, and create an emotional connection with your audience.